Build a Better Blog: Day 13 (Find an Affiliate Program)

Written by Don P on . Posted in Challenge #1 (2015)

(Reading time: 2 - 3 minutes)
Affiliate Marketing

If you're not interested in monetizing your blog to make money online (people like that exist, right?), you might want to go back to one of the previous 12 days and repeat one of the earlier tasks. But for those who are wanting to make money from your blog through affiliate programs, this is an exercise worth completing from time to time.

I'm going to assume you know a little bit about affiliate marketing. If not, starting reading up on it because new affiliate offers are constantly being released in all niches no matter how big or small. There's a great possibility there are some undiscovered affiliate programs that you might not have found yet focusing on the topic that you write about.

There are three problems when you neglect to pay attention to finding, updating, or affiliate programs:

  1. You could be missing out on some new affiliate program that could be making you a good amount of money.
  2. Most blogs build up a loyal readership. Readers do tend to become blind to affiliate programs that they’ve seen you promoting in the past.
  3. Some offers expire or change their terms. For instance, I was an affiliate for DDP Yoga — as evident by the multiple banners and offers I've built into those posts — and they've recently updated how to access their program and products.

How to Find an Affiliate Program

The easiest way to find new affiliate programs is simply Google "[your topic] affiliate program". See what comes up, but digging around in larger affiliate networks like Clickbank, Linkshare (now Rakuten Marketing), or Commission Junction is HIGHLY recommended. They offer a shitload of different affiliate programs and will collect and pay your commissions from multiple sources. That's MUCH easier than trying to sign up for individual affiliate programs and signing into multiple websites, especially if you anticipate offering a wide variety of products.

One of the best ways is to check out other websites and blogs in your niche to see what affiliate programs they are promoting. Sites that are huge in popularity and have a very attentive blogger running them will routinely participate in the exercises above to make sure they're promoting products that pay. When it comes to this strategy, competition isn't bad — in fact, it can help you.

Do these steps every month or two and you’ll be surprised what programs pop up that can earn you some extra cash on the side.

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